When reading various fashion magazines, you'll often find an article or an advert that just makes you feel that little bit uncomfortable. Marc Jacobs adverts does just that to me. First of all, all the models used look slightly too pale, slightly too skinny and quite ill. Not only is this highlighting the fact that the fashion world has a serious issue with the size zero debate, it doesn't make the garments look good. Probably because the only thing I can concentrate on is how scarily ill-looking these models are. Then there's the use of Dakota Fanning, (top left), who was 13 when she did her fashion shoot for this brand. I just find it a bit weird that they used someone so young to advertise their clothes, no one that young should be wearing designer clothes, and seen as they're aiming at an audience of about 20 and above, using a model 7 years younger seems a strange way to go. And finally, there was Victoria Beckham. I have nothing personal with her, it just seemed a bit unusual that after years of having pale, slightly scruffy looking models they chose a highly polished, fake-tanned person to adorn their posters. And especially with her in a bag, what was that about?!
Marc Jacobs have done a few good advertising campaigns with people such as Sofia Coppola and M.I.A, which were not as weird, but I think that their advertising campaigns will just continue to confuse me.
x :) x
p.s check out the man in women's clothes = strange, very strange
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